Coach rounded up friends of the brand to front its holiday campaign “Wonder For All”, which revolves around inclusivity, optimism, and authenticity. The campaign is fronted by stars that exude these values, including Yara Shahidi, Kate Moss, Megan Thee Stallion, and Spike and Tonya Lee, who join together for a holiday party in true New York fashion. Featuring photography by Juergen Teller showing the cast and collection, there is also an accompanying short film written and directed by Bunny Kinney. The film features Bob the Drag Queen, Ben Sinclair, and Yara Shahidi alongside her family celebrating with the Newark Choir Boys. Coach showcases the new Horse and Carriage collection in the video with colourful new variations rooted in New York heritage. Coach customers in Japan get the chance to play a Rexy holiday video game snowboarding through an animated Coach world on their way to the coveted holiday party.
View the gallery for a look at the campaign images. Images: © 2019 Juergen Teller.
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Coach Presents Its Holiday Campaign “Wonder For All”
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