The City of Lights was adorned with a floral flair as Dior Parfums celebrated the grand inauguration of the expansive exhibition, “Dior J’adore!“, at Les Beaux-Arts de Paris. Running from September 26th to October 8th, the exhibition traces the remarkable journey of J’adore, from Christian Dior’s profound love for flowers to the unveiling of their latest scent, L’Or de J’adore, crafted by the renowned perfumer, Francis Kurkdjian.
The fête brought together an illustrious array of celebrities and friends of the House, including actor and face of J’adore, Charlize Theron, K-pop sensation from Blackpink, Jisoo, as well as Jenna Ortega, Robert Pattinson, and Anya Taylor-Joy, among others.
At the heart of “J’adore” lies a celebration of the timeless beauty of flowers. Guests embarked on a sensory journey, discovering a noble bouquet with enchanting notes of Jasmine Sambac and Damascena Rose. The limited-edition bottle, a true work of art designed by Jean-Michel Othoniel, served as a centrepiece, captivating all with its elegance. Adding a digital dimension to the fragrance, Refik Anadol‘s vision seamlessly blended technology and artistry with an awe-inspiring display.
“Dior J’adore!” at Les Beaux-Arts de Paris is an extraordinary celebration of a fragrance that defies convention, where artistry and olfactory excellence unite to create an unforgettable sensory experience.
View the space and VIP attendees through the gallery below.