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An Intimate Look at CHANEL’s FW21 Ready-To-Wear Campaign

CHANEL is treading the great white yonder for its Fall/Winter 2021 Ready-to-Wear collection campaign. Lensed by Inez and Vinoodh, the images place models Mica Argañaraz, Louise de Chevigny, Vivienne Rohner and Rianne van Rompaey in snow-capped sprawls, lounging and taking in the alpine vistas with an air of nonchalance. Styled in monogrammed and quilted dungarees, shearling two-tone coats, voluminous boots and blankets, the clothing evokes the fascinating world of winter athletics.

House signatures such as tweed separates, bejewelled accents, and lace bodysuits also make an appearance, emphasizing the brand’s sartorial sophistication applicable for any circumstance. As a result, the light-hearted campaign imagery nicely complements CHANEL’s bold spirit and pervasive savoir-faire.

View an exclusive behind-the-scenes look at the making of the ready-to-wear campaign through the gallery below.

The Fall/Winter 2021 Ready-to-Wear collection will be launching across CHANEL boutiques in Canada mid September.