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Everything You Need to Know About fresh’s Retinol-Alternative

For the first time, fresh is introducing a proprietary ingredient blend that delivers retinol-like results, naturally.

Up to 75 percent of the skin’s structure is made of collagen. And as we age, collagen production starts to decline every year. This deceleration weakens the skin’s structure, resulting in the appearance of fine lines and wrinkles, rough texture, and dullness.

fresh, the skincare brand founded in Boston in 1991 by Lev Glazman and Alina Roytberg has introduced a new, proprietary formula to help fight signs of aging more gently and naturally.

The BT Matrix™ is a retinol-like, natural blend of black tea and rambutan leaf extracts that work together to address multiple signs of aging by supporting lost skin structure due to loss of collagen. While traditional retinol compounds can be a little harsh or irritating, BT Matrix™ is dermatologist-tested, proven effective on sensitive skin, and gentle enough to be used every day.

fresh has created two products that feature the BT Matrix™—the Black Tea Advanced Age Renewal Cream and Age Renewal Eye Cream.

The skin around the eyes is much thinner than the rest of the face, which means it’s one of the first areas to show aging and fatigue. It also means it’s crucial to treat the skin’s layers with extra care. The lightweight, ophthalmologist-tested Age Renewal Eye Cream strengthens the skin structure while Vitamin C helps brighten, and even smooth the skin under the eyes.

Meanwhile, the Age Renewal Cream combines its Black Tea Matrix with ceramides that mimic the skin and help to strengthen the skin barrier, plant-derived squalane to prevent moisture loss, and pink porcelain lily to boost radiance and improve skin texture.

Shop the Black Tea Advanced Age Renewal Eye Cream ($97) and the Black Tea Advanced Age Renewal Cream ($128) at sephora.com and fresh.com.

See more of our summer skincare picks, here.

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